Wednesday, May 20, 2020

Nor-Fishing 2020 goes digital

For a long time, Nor-Fishing's organisers have had the vision of organising a digital event - as an addition to the traditional exhibition. The recent situation has accelerated the work of launching Nor-Fishing Digital - and it is with pride and eagerness that they announce that Nor-Fishing 2020 is going digital!
 

About Nor-Fishing 2020 Digital 
Nor-Fishing 2020 Digital will set the standard for digital fairs. The plan is to give visitors a truly unique viewing experience, facilitating the interaction between exhibitors and viewers, as it should be during a trade show.

For those of you "visiting" the exhibition, this will be like watching a live TV show. There will be a studio with a host - and alternate between exciting reports and guests in the studio. Norwegian TV personality (and active seafood trader) Arne Hjeltnes will escort us through the exhibition days.

In addition to being able to follow the live stream directly, the entire fair will be posted on the Nor-Fishing website so you can view the content at a time that suits you. The digital fair will thus live on after the event is over. Following Nor-Fishing 2020 Digital is completely free of charge for viewers.

The exact time is not yet set, but the digital event will last 2-3 days during Nor-Fishing week, 18-21st August. A detailed program will be announced in advance so you can pick the program highlights you want to follow before the live streaming starts.

A key industry meeting place – digitally!
The exhibition is a very important international meeting point for members of the fisheries sector, and an important arena for presenting new technology to the industry. Nor-Fishing 2020 Digital will re-create the physical marketplace that Nor-Fishing represents, in a new and exciting format. Exhibitors will be able to be presented with new technology, have a dialogue with customers through the chat function, and arrange their own digital meetings with other viewers. This will be an arena for presentations, dialogue and trade between exhibitors and visitors.

Exhibitors' contributions can be in the form of a movie or they can buy studio time where a representative from the company is interviewed by the program host. Details about this will be sent directly to exhibitors.

Positive response from exhibitors
After checking the interest in the new digital meeting place among several of the largest exhibitors the organisers have received a positive response. In the weeks ahead they will contact all exhibitors to find out who is interested in participating.

The professional program will be published continuously on the Nor-Fishing website up until Nor-Fishing week.

Active marketing
Value for exhibitors and visitors lies in the opportunity for these two groups to meet. To ensure that the new Nor-Fishing 2020 Digital marketplace becomes valuable to you, the event will be actively promoted to make it known and attract as many viewers as possible. The goal is a broad coverage, nationally and internationally.

60-year anniversary and a digital debut
Nor-Fishing is celebrating its 60th anniversary this year, which made it extra sad to face cancellation for the first and only time in the exhibition's history. Instead of a year without Nor-Fishing, organisers will now make sure that this is the year when the digital fisheries technology exhibition sees the light for the first time! This anniversary will be marked with exciting and delightful flashbacks from the 60 years that have passed, and program host Arne Hjeltnes will chat with central personalities from the history of the exhibition.
Professional and fisheries policy debates
The organisers will keep their finger on the pulse of the industry with panel debates on important fisheries policy issues – as well as exciting professional lectures and seminars/webinars. The professional program is put together by a program committee consisting of representatives from SINTEF Ocean, NTNU and several trade organisations. The Student Day, which is arranged in collaboration with NTNU and BI, will also be conducted digitally.

Visit the Nor Fishing 2020 website, HERE.

The Aquaculturists

No comments:

Post a Comment