The news that Nor-Fishing 2020 will go digital has been met with a very positive response. The digital exhibition is like an interactive TV program - with guests in the studio, presentations of goods and services, professional panel debates and of course festive reports.
The attitude to digital trade shows has already been checked with visitors and exhibitors - and Kari Steinsbø, exhibition manager at Nor-Fishing, says that as many as nine out of ten visitors want to participate.
The industry's most important meeting place
The interaction between visitors and exhibitors has long made Nor-Fishing the industry's most important meeting place. Creating this marketplace at Nor-Fishing Digital is the Nor-Fishing Foundation's most important goal.
Steinsbø says that the digital platform will be a meeting place for exhibitors and potential customers, and that the Foundation is working to put in place a solution where visitors can book one-on-one meetings with the exhibitors.
"There will also be a live chatroom function that visitors can use to participate in debates and ask questions", she adds.
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