Friday, May 28, 2021

Japan's seafood market is in demand for canned food

Demand for canned food is growing around the world. The market for canned food is expected to grow at a rate of 4.3 percent every year from 2020 to 2030, reaching a record of US$149.6 billion by 2030, due to the fact that canned food is a safe and convenient source of nourishment during the growing health-consciousness due to the Covid-19 pandemic.

Even before the Covid-19 pandemic, Japan has been seeing booming demand for canned food, since media have been informing on the health benefits of "canned mackerel" and "canned sardine", until there was shortage of stocks at one time.

Even now, as demand for home meals expands due to Covid-19 pandemic, sales are still strong due to the fact that they last for a long period of time. According to statistical data from the Ministry of Finance of Japan (January to March 2021), the import volume of sardines, mackerel, salmon, bonito, and canned tuna in Japan increased by 100.9 percent year-on-year, and the import volume of sardines, mackerel and saury, which is the raw material for canned food, increased significantly to 142.4 percent (the import value amount had increased by 157.5 percent year-on-year), and demand for overseas seafood material is increasing.
 
Image credit: Seafood-Show

Due to the on-going travel restriction, in addition to the conventional way of exhibiting, there is an opportunity to exhibit under the 'Agent Exhibit Service- 'NINJA' or 'WEB Exhibition & Exhibit-Only-Corner'. These convenient services are for overseas companies who are interested in exhibiting but could not travel to Japan. In this service, the company will prepare and operate everything on behalf of the exhibitor and report back to them on the day and post-show.

You can exhibit by sending your sales materials to the expo. There will be interpreters and assistants to promote sales materials, collect visitors' business cards and enquiries and data will be sent back to the exhibitors, as well as a post show report. According to your needs, you can request for optional services such as being able to connect to visitors and interested buyers directly online via computer during the exhibition.

By utilising such services, the development of sales channels for those who are interested in the Japanese market will be supported.

For more information visit the Seafood-Show website, HERE.

The Aquaculturists

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