Wednesday, April 26, 2017

27/04/2017: VIV Asia 2017 – The biggest intensive livestock show under one roof

by Alex Whitebrook and Roger Gilbert, CEO International Aquafeed

VIV Asia 2017, held from March 15-17, will be recorded as the world’s most important and comprehensive trade exhibitions ever for the feed-to-food industry hosted in Asia

This year the Bangkok International Trade and Exhibition Centre (BITEC), Thailand, opened its new halls to the VIV Asia 2017 trade expo, which now combines several of its halls into one massive single air-conditioned event space.

Measuring more than 800m long and almost 220m wide, this was an enormous event by anyone’s estimation. Booth space was limited to accommodate the 1000 or more trade exhibitors who wanted to exhibit; the corridors were almost too narrow although wide enough to accommodate the full influx of attendees.

Massive screens at key points throughout the floor space kept everyone connected via social media. This was the most comprehensive of exhibitions, covering all sectors of livestock and aquatic production from breeding and hatching, farm production, animal health through to feed processing and handling and feed ingredients and additives as well as well as co-located exhibitions for Agri-Technica Asia 2017 and Horti Asia 2017 on the same site.

The three days proved to be valuable networking opportunities for those working within the animal feed industry. The first day of VIV went without a hitch, as Perendale, publisher of both the Milling and Grain and International Aqua Feed magazines, welcomed new and old customers to its stand.

Roger Gilbert, CEO, Perendale Publishers LTD explains, “We spent the first day networking with company representatives we have long had positive relationships with, whilst simultaneously using one of the world's largest food and feed industry exhibitions to reach out to potential new customers and build new relationships.”

The Milling and Grain and International Aquafeed team spent the day moving from stand-to-stand, introducing themselves to people from all sides of food and feed production.

Together with Ms Tuti Tan, Roger successfully reconnected with industry leaders - though Perendale is often present at international trade shows around the globe, so it hadn't been long between greetings!

This personal and respectful approach to publishing is characteristic of Perendale's first-class stance in the milling and aquaculture industry.

Read the full event review, HERE.

The Aquaculturists
This blog is maintained by The Aquaculturists staff and is supported by the
magazine International Aquafeed which is published by
Perendale Publishers Ltd

For additional daily news from aquaculture around the world: aquaculture-news

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